Stand Out From the Crowd
Major brewery or microbrewery, you know that not just any website will do. Will you use a professional beer web design agency or an in-house website designer? Either way, your main objective is to create a site that’s FUN!
You want your beer web design firm to create an atmosphere that makes visitors feel like they’re right there with you at the brewery. Strive for lots of fun features, such as:
- Videos
- Trendy grunge textures
- Animations
- Colorful galleries
- Online tours
Don’t overdo it, though. Visitors want to savor your flavors, but that won’t happen if your website design gets all up in their faces. A good beer web design company can help you customize your site and build your brand without getting too loud and boisterous. Go for fun logo navigation buttons, striking color themes, and engaging videos to create a cool, hip vibe that matches your smoothest brew.
Tell Your Story
Show off your brand’s personality. Bring your visitors into the party that is your brewery. Use your “About” page to tell visitors about your beer brewing dreams — and don’t be shy about shining the spotlight on your team, as well.
A blog is a must for a brewery website. Use it to get the word out about new brews and share what it’s like at your company behind the scenes. Your blog is also a great place to talk up your community outreach programs and charitable events. For instance, share great photos of the ball team you sponsor, or tell people you’re collecting for the latest hurricane victims and where they can drop off donations.